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Style for Ceramics (Innova) replaces conventional printing machines with inkjet technology which will result in energy savings, higher quality products and more sophisticated prints opening new markets for the company.
Style for Ceramic & Porcelain, also known as Ceramic Innova, is one of the major ceramic tiles producers in Egypt.
Due to the sharp increase in energy prices in Egypt, industries and specially energy intensive ones like ceramics have been suffering of increased operational costs. To maintain its selling price to end-users and enhance its competitiveness, Innova is replacing its tile printing line from conventional to inkjet printing.
The GEFF team evaluated potential savings and technology specifications, through several site visits and working with the sub-borrower and the participating financial institution teams to provide technical advice when needed.
The US$ 710,000 investment allowed the company to reduce 1,500 MWh per year of primary energy, which will help the company save production costs, thus increasing its profitability and competitiveness.
The reduction of greenhouse gases associated with this investment is estimated 261 tonnes of CO2 emissions per year, a valuable contribution to mitigating the negative impacts of climate change.
GEFF Egypt was developed by the European Bank for Reconstruction and Development (EBRD) and is supported by the European Union Neighbourhood Investment Facility.