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Egypt VC Supports 3R in enhancing its competitiveness by expanding into new markets

Investor
3R for Yields’ Drying and Feed Production
Location
Minya Governorate
Investment
Poultry feed production line
Investment Size
US$eq 589,626
Financial results
2 years simple payback period
Impact
Increased profitability, increased added value, increased competitiveness
Donor
EU, SSF

3R for Yields’ Drying and Feed Production (3R) is an SME specialized in the production of poultry feed for poultry farms. The company was looking to increase its competitiveness through investing in a new poultry feed production line that would increase its production output and diversify its product range to meet new customer needs.

3R was founded in 2017 and serves local farmers and poultry farms in the Minya Governorate. As part of the local value chain, 3R’s clients and suppliers stem from the local market. 3R produces 8,000 tons of poultry feed annually.

The company invested in expanding its business and improving its production capabilities by adding a new, locally assembled production line. The company’s old production line was only able to produce coarse feeds for poultry while the new line can produce coarse as well as fine feeds. This enabled 3R to cater to the needs of new clients, for instance those with young poultry since fine feeds are suitable for small and newly born chicks. Additionally, the new production line resulted in annual increase in productivity by 2,000 tons. Hence, the investment helped 3R expand its business activities, improve its production efficiency and reach new clients.

The VC team assessed the technical and financial feasibility of the project, provided advice to the company on the best available technologies and performed an evaluation of the different operational steps. The assessment confirmed that the investment will enhance the competitiveness of 3R.

The total investment of

US$ 589,626 helped increase 3R’s annual production capacity by 2,000 tons, enabling 3R to increase its competitiveness and profitability through expanding its product range and reaching new clients.

The Egypt Value Chain Financing Facility was developed by the European Bank for Reconstruction and Development (EBRD) and is financially supported by the European Union (EU) and the EBRD Shareholder Special Fund (SSF).

GVC/VC Sub-borrowers receive an investment incentive for successful project implementation, provided by a grant from the EU.